Case Studies

This work really works!  Here are a few projects that proved their value to my clients with documented results.

• a direct response mailer for Champion graders
• a merchandising program for Champion parts
• a multimedia CD for the City of London
• a dealer sales promotion for Alcan Cable

Project Samples

I put these projects here only because I like them! I have no hard data to prove how effective they were, but if you like what you see, there's a good chance you'll like the results when we work together!
Each sample here gives you a taste of the "look & feel" of the piece along with an excerpt of the copy I wrote for it.

• a corporate folder for Alcon Canada
• a sales brochure for General Motors Defense Group
• a "mission" brochure Sunshine Dreams for Kids
• a direct response flyer for Hewlett Packard
• a website for the Abaci Business Solutions
• a newsletter for Lawson Research Institute

You’ll find more samples linked from my clients list and in context throughout the website.

to top

Nobody I know admits to caring about awards -- but it sure is nice when you win one!

Over the years, my employers and clients have taken home hardware from each of these organizations. I like to think it’s because of my work on their entries:

• London Ad & Sales Club “Awards of Excellence”
• The Rx Club Award of Excellence
• Advertising & Design Club of Canada
• Canadian Direct Marketing Association “RSVP Award”
• Construction Marketing Magazine “Abby Award”
• National Industrial Film Festival Award
• Health Care Public Relations Association of Canada

to top